Etsy Tags are the magical words that appear at the end of Etsy listings and help search engines to understand what the shop is about. These tags act as mini descriptions for your products and help to increase traffic to your Etsy shop. Etsy Tags are very powerful as they are the first place a potential buyer will see your product, and often are the only way that your product is listed on search engines. There is no need to be worried if your tags are not perfect as they can be changed at any time, and it is highly unlikely that a potential buyer will search for your product if they do not find it in the Etsy Tags.
One of the great things about Etsy as a platform is that you can integrate with it to create all sorts of custom elements that add a nice touch to your shop. One of those elements is tags. Tags help sellers to populate their listings with additional information that can be helpful to shoppers and give them a better sense of your products.
Etsy’s “Tags” feature has been around for a while now, but many sellers still aren’t using them to their full potential. In this article, we’ll help you understand why Etsy tags work, how to create them, and how to implement them in your Etsy store. We’ll also show you how to setup your Etsy store so that Etsy’s Tags can give you more traffic!
One of the simplest methods to increase traffic to your Etsy shop is to use suitable Etsy tags. Etsy, if you haven’t heard of it, is basically an online marketplace.
Etsy, on the other hand, has certain characteristics that distinguish it as a platform for small companies.
Etsy is a marketplace for handmade and craft-related items, as well as specialized services like graphic design, printing, and personalized printables.
If you’re a small company owner who’s just getting started on Etsy, you may find the entire process of selling your goods or services daunting.
You may also be asking what you can do to attract more prospective consumers to your Etsy shop and, as a result, boost sales.
Using the right Etsy tags to grab the attention of prospective consumers is one method to do this.
In this article, we go through the basics of Etsy tags, including:
- What are Etsy tags, exactly?
- The value of Etsy tags in your shop
- How to create and write the most effective Etsy tags that result in sales
- How do you get more views on Etsy?
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Etsy’s Inventive+ Imaginative+ Inventive+ Imagin
A listing is what Etsy refers to when you offer a product or service for sale.
When a visitor to the Etsy website does a search, the Etsy algorithm attempts to generate results that are the most relevant to the terms entered in the Etsy search box.
This is how a prospective buyer could see your Etsy listing and engage with it, or even make a purchase in the best-case scenario!
When you create a listing on Etsy, you have many options for matching what visitors are searching for. It takes the form of:
These are all many methods to describe and identify the goods or service you’re selling on Etsy.
The goal is to utilize words and phrases that are as near to the search terms as possible so that your listing appears on the search results page.
Making sure you’re using the right Etsy tags is an excellent place to start.
What Are Etsy Tags, Exactly?
Etsy tags are words or short phrases that define the goods or service you’re offering on Etsy.
Etsy tags are an important part of the Etsy search engine. They are often found towards the bottom of your listing.
When you post a goods or service on Etsy, the site provides you with a total of 13 tags to fill in.
On an existing Etsy listing, here’s an example of how Etsy tags appear. At the bottom of the chosen listing, you’ll see the different relevant Etsy tags to a search for “resin earrings.”
So the tags used in this ad for resin earrings are “drop earrings” and “present for mum” and so forth.
One of the greatest (and possibly simplest) methods to guarantee that consumers discover your goods is to describe them using the right Etsy tags.
What Is the Importance of Etsy Tags?
The fact that Etsy matches a user’s search to these tags emphasizes the significance of utilizing the right tags to describe your Etsy shop, goods, or services.
Let’s suppose you offer resin earrings as an example of a product you sell. You would use the tags “resin earrings,” “colorful resin earrings,” and “cute resin earrings” while selling your goods.
If your prospective buyers are searching for these kind of items, type them into the Etsy search box, and they’ll be sent directly to your Etsy shop.
As you can see, Etsy tags are used to decide which results appear on a user’s search results page and to guarantee that your goods or services appear there!
How to Make More Sales on Etsy by Writing Better Tags and Titles
To begin creating Etsy tags that can increase sales, you must first determine what the precise terms and phrases that customers are looking for are.
One of the most effective methods to accomplish this is to do some keyword research.
The practice of improving your Etsy tags to match what customers are seeking to purchase on Etsy is referred to as keyword research in this context. This is also known as search engine optimization, or SEO as it is more often known.
P.S. If you’re not sure what SEO is or how it works, one of my best-selling courses, SEO Success for Beginners, is a great place to start. It explains what SEO is and how to utilize it effectively to boost traffic to your website, among other things.
If you’re already acquainted with SEO and how it works, you can use one of the many keyword research tools available online to discover the terms that customers are typing into their Etsy search box.
In fact, if you type a product or service description into the Etsy search box, a slew of detailed variants of that description will appear, as seen below.
This will give you an idea of what consumers are searching for, and you can then match your Etsy tags to these to guarantee that these customers discover your Etsy shop.
The following are some of the finest keyword research tools for finding out what Etsy users are searching for:
- Samurai for sale
This is most likely the most thorough Etsy tag generator accessible on the internet. It’s simple to use and provides you with a wealth of information on what people are looking for and how competitive you are!
You’ll receive the most accurate Etsy SEO tags for your listings and for your Etsy company as a whole using this tool.
NOTE: As a reader, you will get a discount code that must be used on the sign up page. Outandbeyond is the code (all in lowercase). This will offer you a lifetime discount of 20%.
- Key Lookup
If you’re looking for the greatest Etsy tags, KeySearch is a no-nonsense keyword research engine that will provide you with the data you need to make sure your listings include Etsy tags that sell!
NOTE: It is 17$ a month, but if you use my discount code and referral link (KSDISC), you will get a 20% discount and a free one-month trial!
Marmalead is a specialist Etsy tag and title keyword tool that can assist you in improving your Etsy listings so that your target consumers can find what they’re searching for in your Etsy shop.
Check out our comprehensive guide on how to get started with Etsy keyword research if you’re interested about how each of these Etsy keyword research tools may help you attract more visitors to your Etsy store!
On Etsy, what is the best way to use tags?
Once you’ve determined the ideal Etsy tags to utilize for your particular listing, there are a few methods you can take to make the most of these tags and increase traffic to your Etsy store.
The following are some Etsy tag ideas you may start using right now:
1.Use specific phrases consisting of two or more words.
Using numerous words in your Etsy tags is also known as using long tail keywords. These are very useful for generating visitors from organic searches.
If you’re offering personalized coloring sheets for kids, for example, you’d describe them in your tags like follows:
- Pages to color; OR
- Printable Frozen coloring pages that may be customized
The second term will almost certainly attract more serious buyers to your shop since someone who searches for it is likely to be quite certain of what they want, making it simpler to turn the search into a sale!
The more precise the phrases you use in your Etsy tags, the more likely you are to attract your target consumers.
2.Use a Wide Range Of Words
It’s usually a good idea to include all of the many ways your listing may be characterized when writing your Etsy tags.
Using any of the keyword research tools mentioned above, a simple keyword search will quickly produce all of the relevant keywords that are related to your product or service.
You may also utilize synonyms as Etsy tags to assist you with this. This will enable you to describe your goods in a variety of ways, improving the likelihood of a visitor seeing your Etsy listing.
If your main tag is handmade jewelry, you may also include tags like homemade jewelry, handmade earrings, and handmade necklaces.
This will enable you to describe your goods in a variety of ways, improving the likelihood of a visitor seeing your Etsy listing.
3. Make use of all 13 slots!
As previously stated, you will have 13 places to put your Etsy tags while creating a listing on Etsy.
To increase your chances of appearing on the top page of a buyer’s search results, use all of these slots.
The ultimate goal of utilizing the finest tags for Etsy items is to appear on the first page of search results!
4.Regularly update your Etsy tags
The search results on Etsy will be refreshed if you update your Etsy tags on a regular basis. This is because Etsy’s search algorithm is updated on a regular basis to guarantee that visitors can discover what they’re searching for quickly.
Every 3 to 4 months, you should attempt to update the tags on your listings.
This is essential to guarantee that, in accordance with the Etsy search algorithm, your tags are up to date with what Etsy visitors may be looking for.
5.Take a look at your rivals!
This isn’t to suggest you should do the same thing as your rivals or utilize the same tags.
Observing how other successful Etsy sellers tag their items, on the other hand, can provide you with a better understanding of the tagging process. This will also enable you to use the required techniques to guarantee that your Etsy tags are as effective as possible.
How Can You Get More Views On Etsy?
Using the most popular Etsy tags is simply one of the simple methods to boost your Etsy views.
There are, however, alternative options, and these views may eventually turn into purchases.
These are some of them:
1. Making Use of Social Media
Being active on different kinds of social media may significantly aid in increasing the number of visitors to your Etsy shop.
You may, for example, utilize Pinterest to drive visitors to your Etsy store. If you’re not sure how to use it, go here for complete instructions on how to utilize Pinterest for Etsy.
While this may need some time and work on your part, it will undoubtedly pay off in the long run.
If you’re interested in learning more about Pinterest, read the following articles:
2.Improve Your Photographic Skills
Adding beautiful pictures to your ad can make it more appealing to potential buyers. After all, a picture is worth a thousand words!
The more appealing your Etsy listings and shop are, the more likely visitors will spend more time there. This will almost certainly result in increased views and, ideally, purchases for your Etsy shop!
3.Getting Started With A Blog
One of the most effective methods to attract consumers to your Etsy shop is to start a blog devoted to your goods and listings.
This is where you may tell us about your listings’ backstories. You may also offer some behind-the-scenes tales, photos, or videos as an alternative.
This will offer your Etsy buyers an idea of how much effort goes into making the goods you’ve placed for sale.
More significantly, it offers a fantastic opportunity for small companies to develop that essential personal connection between seller and consumer.
If you’re not sure where to begin, check out our helpful guide for a step-by-step instruction on how to create a blog.
You may be more confident in submitting your Etsy items now that you understand what Etsy tags are all about.
However, keep in mind that Etsy tags are just one part of a successful Etsy shop. The other elements of your Etsy ads will need equal care.
This will include, among other things:
- The summary of your product
- The quality of the product images that were utilized
- The manner in which you classify your goods
Etsy is a fantastic platform for small companies to develop and flourish in their chosen field. Make the most of it by understanding these small tidbits, and your Etsy company will undoubtedly fly to new heights!
Best of luck with your Etsy sales!
Increasing Traffic To Your Etsy Store With Etsy Tags
Frequently Asked Questions
How can I get more people to see my Etsy shop?
A big part of driving sales is high quality, unique content on your Etsy shop. As a busy mom, I posted a lot about food on my shop, but my standards nowadays are much higher. I share plenty of beautiful sellers on my blog, including maker whose shops I have converted into customers and love buying from. 3 months ago my content strategy shifted as well, for that reason come follow me to explore more ideas.
How do you optimize tags on Etsy?
Tags should be short and catchy. A-B-C-Brick would still work, but it doesn’t drive a lot of traffic to the items with that description. A-B Brick-Knockers would be a better option. Things to avoid are: length, punctuation, ampersands, and numbers.
How many tags can you have on Etsy?
There is no limit.
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